Fast food on the go or Quick bite existed in India in several different forms from Street Vendors to stalls on crowded Railway Platforms all doing brisk business. However, the strata of Middle Class and Higher, looked for similar fast food on the go with focus on hygiene and health which gave rise to a business opportunity under Quick Service Restaurant / QSR category. Unlike fine dining restaurants, QSRs are small self-service outlets that provide (more…)
Category: News & Views
India Retail News & Views
Gitanjali Lifestyle Plans – Spa & Cosmetics + Dining restaurant foray
Gitanjali Lifestyle which is currently into retailing of Jewellery under popular brands – Asmi, Nakshatra, D’damas, Gilli etc is planning to scale its Lifestyle business by foraying into Spa and Cosmetics, Fine Dining Restaurants and Mini-Theaters.
It has already began negotiations with some European companies for the Spa venture so as to (more…)
SmartOne loyalty card helps Megamart gain Traction
Arvind Mills promoted Megamart – Value Appreal retail chain had launched SmartOne loyal customer program at its stores across India, 9 months ago. It is a stunning success in its own way. SmartOne currently has 3.5 lakh loyalty card holders, sure far lower than the enviable 14 lakh First Citizen (more…)
Value Retail Formats Preferred during Inflation
With the Food Inflation out of the hands of the Central Government, Value Retail Formats have all the reasons to smile as they see consumers increasingly seeking deals to cut on their grocery bills. Adding to Government’s woes is the Agflation – Agriculture Inflation due to Food Shortage. (more…)
@home – Home Furnishing Chain of Stores
Nilkamal forayed into the retail sector in 2006 by launching @home stores. @home – the Mega Home Store is a chain of complete home décor stores across the country that retails a wide range of imported ready made furniture, soft furnishings and home (more…)
Falafel – Mediterranean / Lebanese Cuisine Chain to Expand
Falafel – the most sought after Med / Lebanese food is the name of restaurant chain started by JN NJEG Foods India in 2008. It was acquired this week by Mirah Group well known for their Gujarati Food (more…)
K-Lounge Apparel Chain Founder – Kewalchand Jain – An Interview
Kewal Kiran Clothing founded 1981 by Kewalchand Jain and Partners entered garment manufacturing. Since then the company is exposed global standards in quality, technology, marketing and branding. The company is operational in the retail sector with K-Lounge brand of Apparel stores, under company owned and franchisee owned model having over 135 outlets. It is Profitable and consistent Dividend paying company, unlike other in the retail sector which are still under huge loss. Here is an excerpt of his interview to IndiaInfoline.
On Mr. Jain’s journey so far and how your business model has changed over the years.
Innovation (more…)
Product Positioning Strategies for Indian Consumers
As a retailer in this dynamic world of business, Product / Brand positioning should be consistent and backed by dedicated management, sufficient facilities and funds to get implemented. Some of the key elements on which you can design your strategy are,
Value Proposition – A retail chain can position itself as a value for money or a lifestyle proposition. The value for money proposition is typically characterized by high footfalls and conversion rates, but is low-ticket, as the addressable population is the middle- and lower middle-class population. Big Bazaar adopts the tag line Isse (more…)