If you are one of those regular visitors to Archies Gallery’s then there is good news for you. Archies has decided to stock UK based retailer “Me To You” merchandise in is stores. Me to You is a brand name of Carte Blanche Greetings company.
Me to You is well known for its Grey colord teddy with blue nose as its mascot and has been licensed for a number of products including apparels, calendars, jewellery, cross-stitch kits etc.
Mr. Anil Moolchandani, MD of Archies said,
Me To You products will be initially rolledo ut in 50 odd Archies outlets across India. Subsequently we will have a national roll out for the brand. We will also sell revamp our online business and sell the merchandise through our website.
The social expression industry where Archies is the current market leader with 60% share is a small market of around Rs 200 crore. Archies is now facing direct competion from Reliance Trends.