Subhiksha Rise & Fall – Case Study

We present to you the brief excerpts of the Case Study of Subhiksha’s Rise & Fall in the Indian Retail Space.

Subhiksha, once the blue eyed boy of Indian retail, R Subramaniam in 1997 pioneered the value retailing concept in India and has now become a case study on what not to do in the industry.

Subhikasha had a go to market strategy, they started off in Chennai by (more…)

Multi-Brand Outlets – Foreign Investment – Part -II

Multi Brand Foreign retail Stores in IndiaLate last week, we discussed the the possibility on Why the Government may allow Multi Brand Retail Outlets controlled by foreign / multi-national companies of non-Indian origin. In continuation of our discussion, we will discuss two important questions on this subject “When” this is likely to happen and “Who are the Gainers” of this move.

When Foreign Direct Investment will be Allowed in Multi Brand Retail ?
The change in the regulations are likely to happen within the next few months as the Govt has announced its intentions (more…)

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