Private Labels Beat MNC Brands – Way to Go

Retail Private Label - Tasty TreatIndian Retailers who jumped into the bandwagon of introducing their own private labels to beat the MNC brand competition has paid off well. Latest data from various retailers suggest that Private Labels of Retailers have either beaten the market’s leading brand or giving them a tough fight in organized retail stores.

More Retail Chain from the AV Birla Group has Feaster Private Label which sells more than the iconic brand Maggie (more…)

Fight Slowdown – Alliances + Consumer Behavior + Private Labels

This is the second of the two post series on fighting the retail slowdown[first post here]. We will touch upon three core areas- Alliances, Consumer behavior and focus on Private Labels.

Alliances:
In the current scenario retailers should be on lookout for opportunities to partner with foreign retailers as it could possibly bring in the much needed capital and expertise. The relationship could involve joint contribution by parties with shared control /ownership and has some degree of exclusivity attached to it. Retailers can also consider entering into an alliance with
A retailer from the same channel, A retailer from a different channel, Vendors, Back-end service providers like third (more…)

Suggested Strategies to Fight Slowdown – Part -1

Earlier we covered about the facts and issues worrying Indian retailers. Today we cover the strategies suggested by Retailers to cope the slowdown. This will be a two part post and we are covering the first of the two parts.
Indian Retail Sector SlowdownToughen internal efficiencies – If you are reading our blog regularly then you have already heard of the term “Garv Se Kaho Hum Kanjoos Hey” from India’s Retail King – Kishore Biyani.

  • Cost Cutting – Should not happen where it is easy for the retailer but the most effective strategy should be one that identifies the costs least important to delivering what the customers value which can (more…)
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