Govind Shirkhande-Customer care associate and MD of Shoppers Stop addressed a conference call on the state of its Retail Business at the end of Sept-2011. Here is an excerpt from the same for your Case Study / Information.
The company has operated in more than 3.93 million sq ft area across 20 cities as on 30 September 2011. Shoppers Stop currently has 43 stores with presence in 20 cities.
Home Stop (Home Décor) currently has 8 stores with a presence in 6 cities. Mother Care (Maternity, Infant) has 34 stores including 7 standalone stores with a presence in 11 cities. Crossword (Book stores) currently has 83 stores.
MAC (cosmetics) currently has 20 stores in 9 cities Estee Lauder currently has 5 stores (including 2 shop-in-shops), one each in Bengaluru, Mumbai and Delhi.
Clinique (cosmetics) currently has 10 stores including 2 standalone in Mumbai, Bengaluru, Delhi, Kolkatta and Hyderabad.
Hypercity currently has 10 stores one each in Amritsar, Bhopal, Jaipur, Navi Mumbai, Ludhiana and Hyderabad and 2 stores each in Mumbai and Bengaluru, spread over an area of 1.7 lakh sq ft.
First Citizen loyalty members club added about 1.15 lakh new members and now has more than 22 lakh members. Their contribution to the sales was 71% Private label sales increased by another 7%. This is the best in the Indian Retail Industry across any vertical. Anybody dare to challenge this ?